Newsletter Archive
October 2009
Ten years of Dr.Hauschka decorative cosmetics – timeless appeal completely in line with modern trends
Dr.Hauschka Skin Care’s decorative cosmetics line is celebrating a special anniversary. Ten years ago, the company launched a complete range of 39 decorative natural cosmetic products, including kayal eyeliner, mascara, foundation, powder, lipliner and lipstick. Mineral-based make-up was relatively unknown at the time and the market correspondingly small.
The decorative line has grown to 64 products today, all manufactured with finest medicinal herbal extracts, plant oils and mineral pigments and without chemical fragrances and preservatives. To commemorate this anniversary, Dr.Hauschka Skin Care is offering a selected, individually co-ordinated assortment along with its annual new Limited Edition products for achieving the latest looks.
Even today, the secret of the decorative line of Dr.Hauschka Skin Care remains its composition: a combination of high-quality mineral-based and natural ingredients originating from a diverse range of plants from certified organic cultivation. This yields a formulation that is not only decorative but cares for the skin at the same time. Plant oils including jojoba, argan and almond oil, waxes, natural essential oils and selected medicinal herbs such as kidney vetch provide a soothing, fortifying, relaxing effect, making these decorative natural cosmetics especially well-suited for women with sensitive skin and easily irritated eyes. The pure mineral pigments which Dr.Hauschka has used for its decorative cosmetics from the very beginning are considered to be particularly gentle on the skin and lend a natural appearance. The shades of Dr.Hauschka decorative cosmetics bring out the subtle nuances of every complexion and emphasise your natural beauty.
Limited Edition once again setting new trends
Dr.Hauschka Skin Care regularly sets new trends with its Limited Edition range. This look based on carefully co-ordinated individual products is unique in the world of decorative natural cosmetics. Fashion and zeitgeist play as much a role in creating the Limited Edition as inspirations from nature do. The colours of the new Dr.Hauschka Natural Pastels for eyes, lips and cheeks are like a breath of fresh spring air, embodying lightness and variety. But the Eyeshadows and Rouge Powder Duo not only lend alluring highlights; for the first time the surface of the products features the imprint of a flower, symbolising their natural plant ingredients. The decorative cosmetics are packaged in elegant, matte black containers to underline the high quality of the products.
